Our Story

JAI BALAJEE GARMENTS, founded in 2005, is the proud manufacturer behind the BLUE 18 brand, renowned for its diverse range of denim wear, cotton, and polyester garments for women and girl kids. Nestled in the vibrant city of New Delhi, India, our company thrives on a well-equipped and efficient infrastructure that has been instrumental in our growth trajectory.

Under the visionary leadership of Mr. Shivkant Bhararia, we’ve successfully cultivated a vast clientele spanning the nation. Our journey is marked by a rich history, robust manufacturing capabilities, and an unwavering dedication to customer satisfaction. At JAI BALAJEE GARMENTS, we take immense pride in our commitment to delivering high-quality products and exceptional service, cementing our position as a trusted and preferred choice for women’s and kids’ jeans. We remain steadfast in our mission to cater to diverse customer needs, ensuring that each product reflects our ethos of excellence and reliability.‌

“Our overarching vision at BLUE 18 is to make high-quality denim, polyester, and cotton wear accessible and affordable for everyone. We believe that everyone deserves to experience the comfort, style, and durability of well-crafted denim, polyester, and cotton products at affordable prices.”‌

We take great pride in our widespread presence as one of the foremost manufacturers of denim, cotton, and polyester wear for women and girl kids across India. Our products reach customers across more than 12 states, including Rajasthan, Haryana, Punjab, Chandigarh, Madhya Pradesh, Uttar Pradesh, Bihar, Jharkhand, Odisha, West Bengal, Assam, Tripura, Delhi, and Uttarakhand.

In addition to our existing success, we are actively expanding our reach to new horizons. Our operations are branching out to embrace online platforms, ensuring that our exceptional denim, cotton, and polyester wear are accessible to customers nationwide. Moreover, we’re excited to announce our expansion into two more regions: Jammu & Kashmir and Chhattisgarh. This strategic expansion underscores our unwavering commitment to reaching new customers and offering them the same level of quality and service that defines JAI BALAJEE GARMENTS.


At FashionBlend, we share an overarching vision to make high-quality clothing accessible and affordable for every household. We believe that everyone deserves to experience the comfort, style, and durability of well-crafted garments without straining their budget. This vision drives us to continually innovate and improve, ensuring that our products remain affordable without compromising on quality.


Our mission is to uphold rigorous quality standards throughout the manufacturing process, utilizing durable materials and advanced techniques to create value-for-money products. We prioritize comfort, longevity, and exceeding customer expectations in every garment we craft.

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